Joyo "Green Cinelli Mash"

 

Felly "Eddy Merckx"

 

photos by Tendon Pramugiri

 

Robby "MASH" x Woof and ARFX

photos by Tendon Pramugiri

These are the complete pictures of the custom Cinelli Mash built at Rocket Company Jakarta I was talking about last week. Originally a size 55cm Mash, the owner, Robby Susilo, decided to strip off its original green and white livery and then let Woof Jakarta and ARFX to use it as a canvas.

"For me, the word 'mash' is associated to something raw and dirty." Robby said. So after the paint was stripped to its bare Columbus Airplane aluminum surface (and carbon fork), the artists translated the idea by giving it random splatters of black paint and recreate some of the original decals from 18K gold leaves. Yes, gold. A tribute to Benny Gold, maybe? 

The componentry, you asked? Sugino 75 crankset+bottom bracket, Phil Wood cog, Izumi NJS chain, Deda Pista track bar, Cinelli 90mm oversize stem, Thomson seatpost, Concor Supercorsa saddle, and MKS pedals. The wheels are Velocity Fusions laced 3-cross to 32-hole Phil Wood hubs and shod by Vittoria Randonneur 700x28c.

Visit Rocket Company's website for more details.